Kames, a UK-based investment management business, asked us to help them create a microsite to promote their Investment Grade Bond Fund for the UK and Global markets. We also work with them to design, build and manage their email marketing.
Given the scope of the requirements we thought it would be a great opportunity to use Readymag to build the site. The result is a simple one page scrolling site with slick transitions, utilising custom code to pull in videos and Google charts - all to show prospective clients how well the fund is performing.
We’ve also recently helped them overhaul their email marketing. Through a design audit and applying Attention Driven Design methodologies, we have redesigned their email templates to be on-brand, more consistent and improve conversion rates.
Designed at LEWIS.